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From braided rings and chunky hoops to gemstone necklaces and tennis bracelets, the best affordable jewelry brands on the market provide timeless, multi-generational pieces that we’re heart-eyed over.

So, we did the research for you, tried out some pieces and corralled the best affordable fine jewelry brands to shop from online. From Mejuri’s minimalist gold to Gorjana’s unique finds, your next bracelet, necklace, ring or pair of earrings is waiting for you. Chrome heart jewelry

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The best jewelry brand for lovers of the timeless gemstone


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About the brand: One of the fastest-growing jewelry brands in the U.S. Founder Ralphi realized far too many brands made poor-quality pieces overseas at a high rate, so Allurez broke down barriers by bringing “the jewelry customer directly to the source.”

The best dainty jewelry brand

Gold choker and matching bracelet with butterfly and initial charm, stacked gold rings and gold huggies

Adina Jewels

About the brand: A NYC-based retailer, founded by Adina and named ‘Adina’s Jewels’ after her late grandmother, after she decided to go big or go home with her hobby of designing and curating jewelry. She’s been “determined to offer a unique line of trendsetting jewelry, at a reasonable cost, to fashionistas all around the world.”

I’ve heard of Adina’s Jewels all over social media and a standout is definitely their Pavé Butterfly Initial Choker. Get it with your partner’s initial and the piece instantly turns into something sentimental and special.

The best eclectic jewelry brand

AMYO Jewelry

Chrome Hearts Earrings

About the brand: A retailer with a mission “to make minimalist and evergreen pieces meant to last at an affordable price point.” Plus, AMYO Jewelry curates its pieces sustainably, sourced from NYC and U.S.-owned businesses and ethically made.

If you love thin gold jewelry with a hint of flair, AMYO Jewelry is the brand to have on your radar. From duo-laced necklaces to linked chain bracelets, the sought-after accessory line will complement your chicest blazer and most flattering bodysuit.

The best jewelry brand with sleek pieces


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About the brand: Based in Laguna Beach, Calif., Gorjana “offers jewelry that you’ll live in, love always and layer every day.” And, the brand is driven to give back, including matching customers’ donations and donating jewelry for charity auctions.

If you’re all about the gold sling necklace or gold chain trend (but not too chunky), Gorjana has all of its pieces catered just to you. Not into the plain gold bracelet? This pearl style is calling your name.

The best jewelry brand for rings

Gold chunky ring, gold hoop earrings, lapis luzi beaded bracelet, pendent gold necklace

About the brand: Mejuri is all about empowering women to “buy the damn diamond” yourself, to work toward a 100% sustainable supply chain and to deliver quality jewelry at fair prices.

Some personal favorites include the Bold Chain Ring (such a beautiful piece!), the Stacker Ring (great to order a few sizes up for your pointer finger) and the Honey Signet Ring for a sweet accent. Not to mention, all of its pieces are of exceptional quality and can withstand showers, baking and more.

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The best jewelry brand for authentic, quality gold

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